My Philosophy

I am committed to integrity, measurability and craftsmanship. I believe that while the media may be new the traditional values such as working hard, taking pride in one’s work, taking the time to “do it right” to consistently produce a superior quality job and standing by the quality of my work are still the most important aspects of any project. I offer personalized, professional service that will meet and exceed your expectations. I invite you to contact me to discuss how I can make sure that 100% of your marketing budget is working for you.

Luke Glasner Biography

Luke Glasner has been working in email marketing for over 15 years.  He founded Glasner Consulting in August 2009 to help clients with email marketing strategy and analysis.  Prior to launching Glasner Consulting, Luke built and managed the email program at Rodman Publishing for five years, helping their team to achieve a 10-fold increase in digital ad revenues.  Luke has owned and operated the Glasner.com since 1996, becoming the 1138th registered domain name on the web using InterNIC.

Mr. Glasner served as a judge from 2011-2017 International ECHO Awards at the Direct Marketing Association (DMA).  He also acts as a judge for the Smarties Awards since 2015.  At the Email Experience Council (eec), Luke led the SAME Project, an industry initiative aimed at the creation and adoption of industry standards for email metrics, in his role as the co-chair of the Measurement Accuracy Advisory Board of the eec from 2008 to 2012.  At the eec he worked on projects such as creating the Ask the Expert video series on YouTube, determining the value of email address calculator, list growth guides and many other initiatives during his 6 years there.  Luke is an active member of Only Influencers group as well.

Luke Glasner earned his Master of Science in Integrated Marketing at New York University concentrating in Marketing Analytics.  Prior to NYU, Luke earned his Bachelor of Business Administration in Management at the University of Massachusetts, Amherst.  Luke was certified as a Google AdWords Qualified Individual in 2007 and ranked in the Top 10% worldwide in 2010 Google Challenge.